One of the toughest parts about being a content writer at a marketing agency is juggling the demands of all the clients. Here at Brafton, I could be personally writing for many different clients at once, and editing the copy for many others too. All told, I could be involved with the copy for dozens of different businesses at one time. Considering that each and every client has particular needs for their content and they all address a different audience, this can be a lot to think about and handle at any given moment.
MEETADVISORS: MINIMIZING YOUR MISTAKES
Renata Sandor of MeetAdvisors meets up with Bob Girolamo, Co-founder of Sorc‘dto get tips and tricks on how to do research better. How to capture, recall and use snippets of relevant information in content creation. Working with a team and sharing collective knowledge is key.